Banner Size Chart: Find the Right Dimensions for Your Event

Pick a banner that’s too small and it disappears. Pick one too big and you’re accidentally wrapping a building. We’ll help you hit the sweet spot - no measuring tape meltdown required.

To make it easy, we’ve broken down the most common banner sizes - from small vinyl signs to oversized pole banners - and laid out exactly where each one works best.

Inside, you’ll find:

• Standard sizes for vinyl, pole, and standing banners
  
  

• Visibility ranges based on how far away people will be
  
  

• Real-world examples for events, storefronts, trade shows, and more

If you’re trying to figure out exactly what size banner fits your setup, you’ll find the answer here.

Quick Banner Size Comparison Chart

Banner Type	Common Sizes (in)	Best For	Visibility Range
Vinyl (Small)	18x36, 24x36, 24x48	Check-in signs, table fronts, fences	Up to 10 ft
Vinyl (Medium)	24x72, 36x60, 48x96	Booths, backdrops, gym walls	10 ~ 35 ft
Vinyl (Large)	60x96, 72x96, 96x120, 120x120	Stadiums, building wraps, large signage	30 ~ 100 ft
Pole Banners	18x36, 24x48, 36x60, 48x96	Street poles, parking lot lights, campus signage	10 ~ 50 ft
Standing Banners	11.5x17.5, 33x81, 36x90	Trade shows, retail displays, entry signage	Up to 20 ft

1. Vinyl Banner Size Chart

Vinyl banners are the go-to choice for custom signage - durable, affordable, and easy to size for any situation. From storefronts to stadiums, they’re built to hold up outdoors and get your message seen.

Below, you'll find standard vinyl banner sizes grouped into small, medium, and large formats - along with visibility ranges and real-world examples to help you choose the right fit.

Small Vinyl Banners

Compact and easy to mount, small vinyl banners are ideal when space is limited but visibility still matters. They’re lightweight, cost-effective, and perfect for schools, vendors, and race organizers looking to guide crowds, highlight sponsors, or display key info up close.

Use them at entrances, check-in tables, on fences, or in hallways where people pass by at close range.

Size (inches)	Best For	Visibility Range
18 x 36	School events, check-in signs, vendor tables	Up to 6 ft
24 x 36	Hallway signage, directional arrows at races/expos	Up to 8 ft
24 x 48	Sponsor callouts, table fronts, fence corners	Up to 10 ft

Best used for: Hanging in windows, mounting on easels, or posting where space is tight but branding still matters - especially when people are walking by or standing close.

Medium Vinyl Banners

 

Medium vinyl banners hit the sweet spot between portability and visibility. They’re large enough to stand out from a distance, but still easy to transport and mount - a favorite for sports teams, schools, vendors, and event coordinators.

Use them along fences, behind booths, or on gym and auditorium walls. They work especially well for sponsor shoutouts, event announcements, and branded backdrops at eye level.

Size (inches)	Best For	Visibility Range
24 x 72	Vertical race banners, tradeshow booth walls	10 ~ 15 ft
36 x 60	Sideline banners, locker room walls, promo panels	15 ~ 20 ft
48 x 96	Stadium fencing, gym signage, large storefront ads	20 ~ 35 ft

Best used for: Medium-distance visibility at sporting events, expos, or school campuses where you need to make an impression without going oversized.

Large & Oversized Vinyl Banners

These are your statement pieces - built for maximum visibility across fields, parking lots, gymnasiums, or building facades. When you need your message seen loud and clear, large banners deliver unmatched impact.

They’re heavier, space-dependent, and not subtle - which is exactly the point. Pair with bold text and high-contrast graphics for maximum effect.

Size (inches)	Best For	Visibility Range
60 x 96	Field branding, open house banners	30 ~ 40 ft
72 x 96	Championship displays, outdoor event signage	35 ~ 50 ft
96 x 96	Gym wall wraps, team identity banners, branded photo ops	40 ~ 60 ft
96 x 120	Building-facing sponsorship banners	60 ~ 75 ft
120 x 120	Arena wraps, large campus events, school pride installations	75 ~ 100 ft

Best used for: Stadium fencing, wall wraps, or major event signage where your message needs to stand out at a distance and hold attention at scale.

2. Outdoor Pole Banners

These 24 x 48-inch pole banners warmly welcome visitors to Southern Arkansas University, enhancing campus branding with clear visibility.

Shop Custom Pole Banners

Pole banners are designed specifically for outdoor visibility - perfect for mounting on streetlights, lamp posts, or custom brackets in high-traffic areas. You'll see them lining main streets, campus paths, stadium entrances, and race routes, prominently displaying event branding, civic announcements, or sponsor messages.

Properly installed with pole pockets and brackets, they resist wind and weather, making them ideal for long-term or seasonal displays.

Size (inches)	Best For	Visibility Range
18 x 36	Campus walkways, parking lot light poles	Up to 10 ft
24 x 36	Main street banners, seasonal decor	10 ~ 15 ft
24 x 48	Event announcements, directional signage	15 ~ 20 ft
24 x 72	Vertical street pole branding, large sponsor displays	20 ~ 30 ft
36 x 60	High-visibility light pole displays in parking lots or stadium entries	25 ~ 35 ft
48 x 96	Oversized pole banners for large campuses or city events	35 ~ 50 ft

Best used for: Outdoor spaces with regular foot or vehicle traffic - ideal for ongoing events, directional signage, and seasonal displays where high visibility and durability matter.

3. Standing Banners (Retractable & Slip Sign)

PZ Structural Engineers’ booth uses two 33 × 81 in retractable banners to create a tall, eye-catching backdrop that draws attention without crowding the space - perfect for maximizing visibility in a tight trade-show setup.

Custom Order Retractable Banner

Standing banners offer maximum portability and fast, easy setup - perfect for trade shows, conferences, retail spaces, and entrances. Quickly highlight products, guide foot traffic, or elevate your branding without complicated hardware or permanent mounting.

Retractable banners roll neatly into their base for easy transport. Slip sign banners provide a sturdier, frameless appearance, ideal for busy retail or high-traffic areas.

Size (inches)	Size (numeric)	Best For	Visibility Range
11.5 x 17.5	11.5x17.5	Tabletop displays at expos or check-in counters	Up to 5 ft
33 x 81	33x81	Trade shows, lobby signage, product promos	10–15 ft
36 x 90	36x90	Retail aisles, directional signage, venue entries	15–20 ft

Best used for: Indoor spaces with limited room but high branding impact - ideal for trade shows, quick promotions, retail environments, or event check-ins.

Still Unsure? Here’s How to Quickly Pick Your Banner Size:

If you skimmed through and still don’t have a clear winner, use these two simple rules to finalize your choice right now:

1. Where is the banner going?

• Indoor, close-up, limited space → Pick Small Vinyl or Standing (around 24 x 36 inches or 33 x 81 inches).

• Outdoor, fences, booths, mid-distance → Go Medium Vinyl (48 x 96 inches is the safest bet).

• Large spaces, stadiums, far-away visibility → Choose Large Vinyl (96 x 120 inches or bigger).

2. Are you mounting vertically (street poles/light posts)?

• If yes, ignore the rest - choose a standard Pole Banner size (24 x 48 inches is most versatile).
  

When you're stuck, 48 x 96 inches (Medium Vinyl banner) is your fail-safe choice for nearly every typical scenario - big enough to be noticed, but manageable to use anywhere.

Now you can pick the perfect size without worrying about wrapping a building - or getting lost in the details.

Use vinyl banners to turn barriers into branded focal points - steering traffic, spotlighting sponsors, and making your message impossible to miss.

Design Your Banner Now