Banner Size Chart

Banner sizing shouldn’t feel like a math test.

From compact signs that fit a farmers’ market table to banners big enough to cheer on your high school lacrosse team, we’ve simplified the process by grouping banners into four clear categories based on size, visibility, and use case.

Categories

Category	Common Dimensions (Inches)	Common Dimensions (Feet)	Best For	Visibility Range
Small Banners	18x36, 24x36, 24x48, 24x60, 24x72	1.5x3, 2x3, 2x4, 2x5, 2x6	Tabletop displays, retail counters, light poles, real estate signs	3–30 ft
Standard Banners	36x60, 36x72, 36x96, 48x96	3x5, 3x6, 3x8, 4x8	Trade shows, festivals, farmers’ markets, gymnasiums	20–60 ft
Large Banners	60x96, 72x96, 96x96, 96x120	5x8, 6x8, 8x8, 8x10	Roadside billboards, concert backdrops, mega-store promotions	40–100 ft
Giant Banners	120x120, 120x240, 180x600, 240x720	10x10, 10x20, 15x50, 20x60	Skyscraper wraps, construction sites, stadiums, airport displays	100–800 ft

Banner Sizes at a Glance

Small Banners (3–30 ft visibility)

Ideal for close-range signage such as tabletop displays, retail counters, and real estate ads. These are lightweight, easy to install, and perfect for confined spaces.

Size (Inches)	Size (Feet)	Best Use Case	Visibility Range	Installation
18x36	1.5x3	Museum exhibits, pole ads	10–20 ft	Pole brackets
24x36	2x3	Retail counters, café signs	10–20 ft	Adhesive strips
24x48	2x4	Product showcases, shelves	15–25 ft	Grommets + bungee cords
24x72	2x6	Vertical retail displays	20–30 ft	Chains + S-hooks

• Compact and Versatile: Small banners excel in confined spaces like narrow walls, light poles, or shelving units, offering high-impact messaging up to 30 feet away.
• Effortless Setup: Easy to install with simple hardware like adhesive strips or grommets, they’re perfect for quick, on-the-go applications.
• Budget-Friendly: Their affordability and lightweight design make them an excellent choice for short-term promotions or rotating seasonal ads.

Standard Banners (20–60 ft visibility)

Standard banners are the most versatile choice, offering a balance of portability and visibility. Designed for both indoor and outdoor use, they’re perfect for trade shows, farmers’ markets, festivals, and parking lots. With a visibility range of 20–60 feet, these banners ensure your message reaches a wider audience.

Size (Inches)	Size (Feet)	Best Use Case	Visibility Range	Installation
36x60	3x5	Farmers’ markets, kiosks	20–40 ft	Fence ties, rope
36x72	3x6	Trade show booths	25–50 ft	Retractable stands
48x96	4x8	Festivals, parking lots	30–60 ft	Heavy-duty grommets

• Optimal for Medium Distances: Standard banners are ideal for mid-range visibility, making them perfect for busy environments like fairs, trade shows, and outdoor markets.
• Balanced Size and Portability: They’re large enough to stand out but still easy to transport and install, thanks to their manageable dimensions.
• Installation Versatility: Standard banners are compatible with a variety of setups, including retractable stands for trade shows or grommet mounting for outdoor use.
• Event-Ready Durability: Made to withstand both indoor and outdoor conditions, these banners perform well in moderate weather and high-traffic areas.

Large Banners (40–100 ft visibility)

Large banners are designed for maximum visibility in outdoor and high-traffic areas. These banners make a bold statement for applications like roadside billboards, concert backdrops, and mega-store promotions. With visibility ranges of 40–100 feet, they are perfect for grabbing attention from a distance.

Size (Inches)	Size (Feet)	Best Use Case	Visibility Range	Installation
60x96	5x8	Roadside billboards	40–80 ft	Steel cables
96x120	8x10	Mega-store promotions	50–100 ft	Scaffolding + ratchet straps
96x96	8x8	Concert backdrops	50–100 ft	Truss systems

• Bold Outdoor Impact: Large banners are perfect for long-distance visibility, making them ideal for outdoor advertising like billboards or building promotions.
• High-Strength Installation: Due to their size and weight, installation often requires durable solutions like steel cables, scaffolding, or truss systems, ensuring stability in high winds or challenging conditions.
• Durable for All Weather: Made from heavy-duty materials, these banners are built to handle extended outdoor exposure, including sunlight, wind, and rain.
• Event-Ready Design: Whether for a concert backdrop or a storefront sale, these banners provide the size and clarity needed to communicate effectively to large crowds.

Giant Banners (100–800 ft visibility)

Giant banners are built for maximum impact and extreme visibility in large-scale environments. These banners dominate spaces like stadiums, skyscrapers, and construction sites, ensuring your message is seen from hundreds of feet away. With visibility ranges of 100–800 feet, they’re ideal for branding on a massive scale.

Size (Inches)	Size (Feet)	Best Use Case	Visibility Range	Installation
120x240	10x20	Construction site wraps	100–200 ft	Crane-assisted rigging
180x600	15x50	Skyscraper/building wraps	200–500 ft	Industrial-grade mounts
240x720	20x60	Stadiums, airports	300–800 ft	Professional engineering

• Unmatched Visibility: These banners are designed to stand out from extreme distances, making them perfect for large audiences or high-traffic areas like airports or downtown cityscapes.
• High-Strength Rigging: Installation requires specialized equipment such as cranes, industrial mounts, or professional truss systems to handle the weight and ensure safety.
• Long-Term Use: Often used for projects lasting weeks or months, these banners are made from ultra-durable materials to withstand harsh weather and environmental conditions.
• Massive Branding Impact: Ideal for corporate campaigns, event sponsorships, and major announcements where visibility is key to capturing attention at scale.